Eric Ewe, the Internet Marketing Manager, over at LostGolfBalls.com contacted me and asked if I would do a review of their LOST but now found golf balls.
To do a good review though I feel it was important to take a look at the site and it’s functionality since it is really part of the brand experience. For this post I’m only going to review the Golf Balls section of the site. However they do have other areas covering Apparel, Equipment (yes clubs), Accessories (Gloves, markers etc), Logo (NCAA, NFL & MLB branded golf stuffs) plus a Specials section.
They do stay true to their name and when you hit the site it’s mostly golf balls on the home page. Even though they have used balls they sell new ones as well. All the new ball rates are commensurate with retail store prices (at least on the Pro V’s I hit). I found out this is because Titleist sets the retail rate and even if a store wants to give up some of their $ they can & will yank your contract. Can’t blame them when 50% of the balls sold are Pro V’s and they are one of the highest priced. Definitely worth it in my opinion though.
Back to the LostGolfBall.com review though. Needless to say there are all kinds of sorting and filtering features, but the one that stands out for me is the cool and easy grading scale. They rank the quality of the balls and have them priced accordingly. For the Pro V1x’s I hit they start at an AA rating (Practice) @ $7.95 and for the AAAAA rating (Like New/Excellent) they top out at $28.95. That’s $17 off a dozen balls. Not bad.
I’ll post more once I get the balls and hit them around a few times. Hopefully that’s soon as it’s turned pretty cold around Reno lately.
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